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Augmented Reality
Project Type
Interactive Card
Role
Lead Designer
Date
April 2025
- The concept of the augmented reality scene was to have an immersive experience where a spinning tabletop and the 3D craft beer product that I created would be showcased in a fun and playful way. I wanted the scene to pop up almost as if it were beside you. The idea is to have the QR code on the store shelf to create an experience with the brand while shopping. i.e., people would scan the code and have this scene play out beside them.
The music was added to create fun and emotion.
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